Content Marketing

Content is a information we share in different ways like, infographics, videos, text. By this you can bring more traffic to your website.

Content marketing: Promoting your business in a form of content and sharing it to target customers.

Key points for content marketing:

  1. useful to user
  2. Type of content ( text/ videos/images)
  3. Creating understandable content
  4. Eye catching/ attractive
  5. Publishing/ sharing
  6. Promotion
  7. Know your audience
  8. Decide topic

What does a Content Marketer do?

Content marketer plans, create and share valuable content to attract customers and bring traffic to your website.

Benefits of Content Marketing:

  1. Increase brand awareness
  2. Build relationship among audience
  3. Creates loyalty and trust
  4. Positions your business in high level
  5. Creates channel of communication
  6. Improve traffic to your website

Challenges for Content Marketer:

  1. Determining goals
  2. Unable to focus on targeted audience
  3. Having enough time and limited resources
  4. Not knowing where to post your content
  5. Writing content with determination

Limitations of Content marketing:

  1. Awareness
  2. Competition
  3. Costs
  4. Lack of certainty
  5. Time problem

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